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£126.73
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£127 today · previous high £127 · all-time low £124
MACMILLAN Internationalization: Process, Context & Markets - AIB Series
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Price distribution over 84 days • 3 price levels
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Most common price: £126 (52 days, 61.9%)
Price range: £124 - £127
Price levels: 3 different prices over 84 days
Description
Key Features
The Academy of International Business Series volume four examines internationalization process, competitive advantage, and emerging market business strategies comprehensively.
Palgrave Macmillan published this edition to assess current state-of-the-art research and identify future research themes in international business.
Three main internationalization areas covered include the process itself, international competitive positioning, and emerging market entry strategies.
Combines assessment of existing international business research with forward-looking analysis for new millennium business contexts and opportunities.
Addresses both theoretical frameworks and practical applications for understanding global business expansion and international market dynamics.
Product Specifications
- Brand
- MACMILLAN
- Colour
- Grey
- Format
- hardcover
- ASIN
- 0333699432
- Domain
- Amazon UK
- Release Date
- 08 June 1998
- Listed Since
- 02 February 2007
Barcode
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