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Kogan Page Professional Services Marketing Handbook - Build Client Relationships

Name: Professional Services Marketing Handbook - Build Client Relationships
Brand: Kogan Page
Price: 108.19 GBP
Availability: InStock

Professional Development

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Price distribution over 58 days • 3 price levels

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Most common price: £91 (30 days, 51.7%)

Price range: £91 - £108

Price levels: 3 different prices over 58 days

Description

The Professional Services Marketing Handbook by Kogan Page provides a comprehensive guide to developing effective marketing strategies within the professional services sector. This resource equips practitioners with proven methodologies for building strong client relationships, scaling firm growth, and establishing yourself as a trusted advisor in your industry. Whether you work in consulting, law, accounting, or other professional services, this handbook addresses the unique challenges of marketing expertise-driven businesses. Learn practical approaches to client acquisition, relationship management, and positioning strategies that convert prospects into loyal clients. The content bridges the gap between traditional business development and modern marketing practices, offering actionable insights for partners, managers, and business development professionals seeking to elevate their firm's market presence and revenue growth.

Key Features

The Professional Services Marketing Handbook teaches relationship-building strategies specifically designed for expertise-driven businesses and professional service firms.

Covers practical client champion tactics to transform existing relationships into long-term partnerships and referral sources.

Provides firm growth strategies tailored to the professional services sector, addressing marketing challenges unique to consultants, lawyers, and accountants.

Published by Kogan Page, a recognised authority in professional and business development literature.

Includes actionable methods for positioning yourself as a trusted industry expert and thought leader in your professional field.

Product Specifications

Brand: Kogan Page
Format: hardcover
ASIN: 0749479183
Category: Books > Subjects > Business, Finance & Law > Management > Human Resources > Professional Development
Domain: Amazon UK
Release Date: 03 March 2016
Listed Since: 22 April 2016

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Price History & Forecast

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Price Analysis

Description

Key Features

Product Specifications

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