£138.96

Jones & Bartlett Learning - Modern Pharmaceutical Industry Primer

Name: Jones & Bartlett Learning - Modern Pharmaceutical Industry Primer
Brand: Jones & Bartlett Learning
Price: 138.99 GBP
Availability: InStock

Pharmacy - Dispensing

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Description

Gain a deep understanding of the complex pharmaceutical landscape with Modern Pharmaceutical Industry: A Primer. Published by Jones & Bartlett Learning, this comprehensive resource breaks down the various divisions that drive the success of contemporary pharmaceutical companies. Instead of theoretical concepts alone, this book features insights from experts actively involved in the field. These professionals discuss their specific contributions to the industry, providing a realistic look at how different departments function and collaborate. You will explore essential topics including research and development, regulatory affairs, and intellectual property. Whether you are studying pharmacy dispensing or professional industry operations, the seventeen chapters offer a structured guide through the entire lifecycle of a product. From initial discovery and formulation to post-approval processes, legal considerations, and marketing, this text covers the full spectrum of the modern pharmaceutical world. It is an essential resource for anyone needing to understand the structure and mechanics of today's pharmaceutical sector.

Key Features

Expert perspectives from professionals actively working within the pharmaceutical industry to provide real-world context.

Comprehensive coverage of key divisions including regulatory affairs, R&D, pricing, and intellectual property.

Seventeen detailed chapters that guide readers through the entire process from discovery to post-approval.

In-depth look at specialized sectors such as generics, OTC, and pharmaceutical marketing strategies.

A structured overview of the various components that contribute to the success of a modern pharmaceutical company.

Product Specifications

Brand: Jones & Bartlett Learning
Format: Hardcover
ASIN: 0763766364
Category: Books > Subjects > Health, Family & Lifestyle > Medical & Healthcare Practitioners > Allied Health Professions > Pharmacy - Dispensing
Domain: Amazon UK
Release Date: 01 January 2009
Listed Since: 09 April 2009

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Jones & Bartlett Learning - Modern Pharmaceutical Industry Primer

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