£188.00

IGI Global - Exploring Niche Tourism Business Models Book

Brands & Corporate Identity

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Description

Expand your professional knowledge with Exploring Niche Tourism Business Models, Marketing, and Consumer Experience. Published by IGI Global and manufactured by Business Science Reference, this book provides a deep look into the specialized sectors of the travel industry. It covers essential topics ranging from unique business models to effective marketing strategies and the evolving consumer experience. This text is designed for professionals and students interested in the intersection of sales, marketing, and corporate identity within the tourism sector. By studying these niche markets, readers can better understand how to navigate specific consumer demands and develop successful branding approaches. Whether you are studying business, finance, or law, this resource offers a focused perspective on the specialized mechanics that drive niche tourism success in a competitive global landscape.

Key Features

Comprehensive coverage of niche tourism business models to help understand specialized industry structures.

In-depth look at marketing strategies tailored specifically for unique travel segments.

Analysis of the consumer experience to better prepare for changing traveler expectations.

Professional insights from IGI Global for academic and business applications.

Focus on brand and corporate identity within the context of sales and marketing.

Resource developed by Business Science Reference for industry-specific knowledge.

Product Specifications

Format: paperback
ASIN: 1668472430
Category: Books > Subjects > Business, Finance & Law > Sales & Marketing > Brands & Corporate Identity
Domain: Amazon UK
Release Date: 18 August 2023
Listed Since: 10 March 2023

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IGI Global - Exploring Niche Tourism Business Models Book

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