£175.79

CRC Press Product Design - New Product Development Guide

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Price range: £175 - £176

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Description

Bridge the gap between marketing and engineering with Product Design by CRC Press. Most resources on new product development focus on only one side of the process, leaving a gap in understanding. This text brings both perspectives together, offering a unified approach for students and professionals. This guide covers the entire lifecycle of a new product. You will learn how to move from initial market research to concept design, and through embodiment design and design for manufacture, all the way to a successful product launch. By following these systematic methods, you can better understand how to discover market needs and manufacture products that meet them effectively. This book provides a comprehensive roadmap for anyone looking to master the integrated process of bringing new ideas to life in a competitive market.

Key Features

Integrates marketing and engineering perspectives to provide a complete view of the development process.

Covers the full product lifecycle from initial market research through to a successful product launch.

Provides systematic methods for concept design and embodiment design to ensure structured development.

Includes essential guidance on design for manufacture to help meet specific production needs.

Designed to help students and professionals understand the connection between market needs and manufacturing.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
13 September 2018
Listed Since
08 August 2017

Barcode

No barcode data available

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