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CRC Press - 21st Century Meeting and Event Technologies Book

Amazon

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£90.61 £23.32 £38.00 £52.68 £67.37 £82.05 £96.73 25 July 2026 09 August 2026 25 August 2026 10 September 2026 26 September 2026
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Description

Stay ahead of the rapid changes in the events industry with this comprehensive guide to modern planning and marketing. This book serves as the first resource to specifically address the technological advances transforming how meetings and events are managed today. Written by a multigenerational team including Joe Goldblatt, Seungwon "Shawn" Lee, and Dessislava Boshnakova, the text provides practical insights into the digital tools required for success. You will learn how to navigate the evolving landscape of event management by utilizing social media, managing guest-generated content, and using crowdsourcing to improve engagement. Whether you are looking to improve your marketing strategies or optimize your event evaluation, this book offers the technical knowledge needed to master contemporary event technologies. It is an essential resource for professionals who want to use software for room layout design and leverage digital tools to create better experiences for every attendee.

Key Features

Learn how to harness the power of social media to improve your event marketing and reach wider audiences.

Discover effective ways to use crowdsourcing to enhance planning and attendee engagement.

Gain practical knowledge on how to manage and utilize guest-generated content during your events.

Explore how to choose and use appropriate room layout design software for better event organization.

Understand the rapid technological changes affecting the planning, management, and marketing of modern meetings.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
04 May 2016
Listed Since
01 August 2014

Barcode

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