£239.62

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Contemporary Trends in Innovative Marketing Strategies Book

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£260.84 £237.50 £242.59 £247.68 £252.78 £257.87 £262.96 01 August 2026 04 August 2026 08 August 2026 12 August 2026 16 August 2026
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Price distribution over 16 days • 3 price levels

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1 day · current 4 days 11 days 0 3 6 8 11 £240 £247 £261 Days at Price

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Most common price: £261 (11 days, 68.8%)

Price range: £240 - £261

Price levels: 3 different prices over 16 days

Description

In a global commerce landscape driven by rapid digital advancement, businesses face the constant challenge of developing disruptive marketing strategies. This book explores the specific demands and dynamics of modern marketing to help companies navigate these changes. It provides a deep look into how organizations can maintain agility by updating resources and adopting emerging trends to thrive in a competitive environment. Designed for a professional and academic audience, this text offers a profound understanding of current market shifts. It serves as an essential resource for students, educators, and managers who need to master the complexities of today's marketing landscape and implement effective, innovative approaches.

Key Features

This book by IGI Global explores the dynamics and demands of modern marketing in a digital world.

The text provides a profound understanding of contemporary trends for students and educators.

Managers can use these insights to help their companies adopt emerging trends with agility.

The content focuses on the necessity of developing innovative and disruptive marketing strategies.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
19 February 2024
Listed Since
13 October 2023

Barcode

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