£118.43

Springer Green Fashion Retail (Springer Series in Fashion Business)

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£121.46 £97.84 £103.00 £108.15 £113.30 £118.45 £123.61 10 June 2024 07 November 2024 07 April 2025 04 September 2025 02 February 2026

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Description

This book focuses on sustainability in fashion retail, which is fast becoming the pivot point of future fashion retail strategies. Chapters in the book provide theoretical and practical insight on how going green may positively influence the strategy of fashion retailers and marketers, who have to react to the changing society and customer needs. Structured in four main parts, and based on distinct research questions, readers will be able to dig deep into the individual levers for possible adaptions. It thus provides a solid understanding on how to integrate green aspects into any fashion retailers business model.

Product Specifications

Colour
White
Format
paperback
Domain
Amazon UK
Release Date
22 April 2018
Listed Since
23 April 2018

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