Green Fashion Retail (Springer Series in Fashion Business) - Image 1

£118.43

Springer Green Fashion Retail (Springer Series in Fashion Business)

Name: Green Fashion Retail (Springer Series in Fashion Business)
Brand: Springer
Price: 118.43 GBP
Availability: InStock

White

Balanced Scorecard

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Description

This book focuses on sustainability in fashion retail, which is fast becoming the pivot point of future fashion retail strategies. Chapters in the book provide theoretical and practical insight on how going green may positively influence the strategy of fashion retailers and marketers, who have to react to the changing society and customer needs. Structured in four main parts, and based on distinct research questions, readers will be able to dig deep into the individual levers for possible adaptions. It thus provides a solid understanding on how to integrate green aspects into any fashion retailers business model.

Product Specifications

Brand: Springer
Colour: White
Format: paperback
ASIN: 981109618X
Category: Books > Subjects > Business, Finance & Law > Management > Balanced Scorecard
Domain: Amazon UK
Release Date: 22 April 2018
Listed Since: 23 April 2018

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Springer Green Fashion Retail (Springer Series in Fashion Business)

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