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Acc Art Books Brand Experience & Trade Fair Design Annual 2022/23 (Yearbooks)

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Price distribution over 23 days • 2 price levels

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Price range: £99 - £102

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Description
The standard work in the trade fair design community About 55 outstanding projects – analogue, hybrid, virtual Interactive book with the ayscan image recognition app Text in English and German It is definite: The trade fair is not dead, the trade fair is changing! And, going forward, this will not be the last time it has to adjust with agility to new circumstances. Designers will need to analyse the qualities of space again more closely – be it the physical space or the digital space: Space should be staged and designed so as to support communication, facilitate encounter and experience, create an immersive effect and, of course, provide content that adds value. But this also means that communication strategies need to be fixed beforehand, particularly if the focus is on positions and visions rather than products as in the past. It will be about connecting people with brands on many different levels in order to shape the future together. Text in English and German.

Product Specifications
Brand
Acc Art Books
Format
hardcover
ASIN
3899863852
Category
Books > Subjects > Arts & Photography > Architecture > Reference > Annuals
Domain
Amazon UK
Release Date
14 April 2023
Listed Since
08 December 2022

Barcode

No barcode data available

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