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Acc Art Books Trade Fair Design Annual 2018/19: Messedesign Jahrbuch

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Description
The standard reference work in the Trade Fair Design World Text in English and German Change and transformation are currently characteristic not only of our society and our socio-cultural structures, but also our economic structures and therefore also the exhibition industry: traditional approaches to brand communication no longer appear to take full effect, although the core of the longstanding trade fair business perhaps holds the key to the future of the traditional platform: in real encounters and individual exchanges. In accordance with this, over the forthcoming years it will increasingly be about shaping this discussion, creating spaces for it, enabling especially personal contacts amidst a communication guided by bots, thereby shaping change. Of course, this edition of the Trade Fair Design Yearbook is not oblivious to this either: from October 2018, the publication will be issued in a new, even higher quality design, extending increasingly into digital, as well as real space. Text in English and German.

Product Specifications
Brand
Acc Art Books
Format
hardcover
ASIN
3899862821
Category
Books > Subjects > Arts & Photography > Graphic Arts > Commercial > Advertising
Domain
Amazon UK
Release Date
24 October 2018
Listed Since
20 March 2018

Barcode

No barcode data available

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