£184.58

Routledge Events Design and Experience - Events Management Book

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Description

Events Design and Experience by Routledge explores the fundamental relationship between how events are designed and the actual experiences of consumers and participants. Drawing on extensive research conducted over several years, this book examines how event design shapes individual experiences and analyses the decisions behind specific design choices. It investigates the gap between intended event design and real-world consumer experiences, whilst exploring how events are materially delivered to audiences. This text provides essential insights for events professionals, managers, and students seeking to understand the principles of effective event design and participant engagement.

Key Features

Routledge publication offering research-based analysis of event design principles and consumer experience outcomes.

Explores the relationship between intentional event design choices and actual participant experiences throughout the event.

Draws on several years of ongoing research into experiences of groups and individuals attending various events.

Examines how events are materially delivered and the connection between design rationale and consumer perception.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
04 September 2015
Listed Since
03 November 2015

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