Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↑ Price chart
when this has been cheap or pricey

↑ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price Distribution

Price distribution over 68 days • 1 price levels

Days at Price

Price Analysis

Most common price: £106 (68 days, 100.0%)

Price range: £106 - £106

Price levels: 1 different prices over 68 days

Description

The issue whether to pioneer or to follow is as old as strategic management itself. Put shortly, there are two opposite perspectives. Conventional literature on management claims that it pays to be first in a new market. However, this perspective was challenged during the last decade. The latter perspective argues that it is more wise to let others develop the market first and enter it when it turns out to be attractive. Evidence from practice derives exclusively from developed and mature markets such as the US or EU. Yet, in the context of EM there virtually exists no research on this issue. Therefore, this study aims to shed light on the above debate by investigating the automotive industry in two of the most important EM ? China and Brazil. The research reveals how order-of-entry advantages develop and what factors enhance or mitigate them in a highly protected market context. Strategic implications are drawn for each group of entrants. As a firm is more often a follower than a pioneer, this study focuses on how followers should enter into EM and what kind of resources they need to establish successfully at the new terrain.

Product Specifications

Brand: Südwestdeutscher Verlag für Hochschulschriften
Format: paperback
ASIN: 3838116844
Category: Books > Subjects > Business, Finance & Law > E-Commerce > E-commerce
Domain: Amazon UK
Release Date: 09 August 2010
Listed Since: 09 July 2010

Barcode

No barcode data available

It has never been this cheap. We have no record of a lower price.

Südwestdeutscher Verlag für Hochschulschriften Pioneering versus Following in Emerging Markets: The Case of the Automotive Industry in China and Brazil

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Time-Constrained Web Services for Industrial Automation

Corporate Research and Development in a Late Industrializing Context: The Case of Singapore

Innovation Assessment via Information Markets: Experimental Studies of Illiquid Information Markets

Umweltsystemwissenschaften an der Schnittstelle Studium und Beruf: Eine Arbeitsmarktrelevanzanalyse

Brand-Specific Leadership: On Its Effects and Trainability

Die Absorptionsfähigkeit von Technologie Startups

Post-School Human Capital Investments: Training and Lifelong Learning

Contemporary Retail Marketing in Emerging Economies: The Case of Ghana’s Supermarket Chains (Palgrave Studies of Marketing in Emerging Economies)

Kooperationen und Interaktionsökonomik: Airline-Kooperationsprozesse aus interaktionsökonomischer Perspektive

Challenge-Based Learning, Research, and Innovation: Leveraging Industry, Government, and Society (Palgrave Studies of Entrepreneurship and Social Challenges in Developing Economies)

Challenge-Based Learning, Research, and Innovation: Leveraging Industry, Government, and Society (Palgrave Studies of Entrepreneurship and Social Challenges in Developing Economies)

Strategic Knowledge Management - An Integrative Approach: A Structured Guideline For Driving Innovation

Emerging Markets & Digital Economy - Routledge Studies

Fashion Marketing in Emerging Economies Volume II: South American, Asian and African Perspectives (Palgrave Studies of Marketing in Emerging Economies)

Integrated Management Framework for Dynamic Virtual Organisations: Concepts and their Application in the Data Centre

Internacionalización y Sistema Nacional de Innovación argentino: Una perspectiva de tramas productivas: Los casos automotriz y siderúrgico

Modeling Competition and Investment in Liberalized Electricity Markets

Industrial Hubs and Economic Catch-Up: Productive Transformation and Governance (Palgrave Studies in African and Development Economics)

Branding im Industriebau am Beispiel der Automobilfertigung: Eine gebäudetypologische Betrachtung

Personalized City Tours: An Extension of the OGC® OpenLocation Specification

Deindustrialisation in Twentieth-Century Europe: The Northwest of Italy and the Ruhr Region in Comparison (Palgrave Studies in the History of Social Movements)

Deindustrialisation in Twentieth-Century Europe: The Northwest of Italy and the Ruhr Region in Comparison (Palgrave Studies in the History of Social Movements)

Transparenzorientierte Informationssysteme komplexer Dienstleistungen: Bedeutung ratingbasierter Rankingangaben im Nutzungszyklus des primären Dienstleistungsnutzers im Hochschulwesen

Fashion Marketing in Emerging Economies Volume II - Palgrave Studies

It has never been this cheap. We have no record of a lower price.

Südwestdeutscher Verlag für Hochschulschriften Pioneering versus Following in Emerging Markets: The Case of the Automotive Industry in China and Brazil

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Time-Constrained Web Services for Industrial Automation

Corporate Research and Development in a Late Industrializing Context: The Case of Singapore

Innovation Assessment via Information Markets: Experimental Studies of Illiquid Information Markets

Umweltsystemwissenschaften an der Schnittstelle Studium und Beruf: Eine Arbeitsmarktrelevanzanalyse

Brand-Specific Leadership: On Its Effects and Trainability

Die Absorptionsfähigkeit von Technologie Startups

Post-School Human Capital Investments: Training and Lifelong Learning

Contemporary Retail Marketing in Emerging Economies: The Case of Ghana’s Supermarket Chains (Palgrave Studies of Marketing in Emerging Economies)

Kooperationen und Interaktionsökonomik: Airline-Kooperationsprozesse aus interaktionsökonomischer Perspektive

Challenge-Based Learning, Research, and Innovation: Leveraging Industry, Government, and Society (Palgrave Studies of Entrepreneurship and Social Challenges in Developing Economies)

Challenge-Based Learning, Research, and Innovation: Leveraging Industry, Government, and Society (Palgrave Studies of Entrepreneurship and Social Challenges in Developing Economies)

Strategic Knowledge Management - An Integrative Approach: A Structured Guideline For Driving Innovation

Emerging Markets & Digital Economy - Routledge Studies

Fashion Marketing in Emerging Economies Volume II: South American, Asian and African Perspectives (Palgrave Studies of Marketing in Emerging Economies)

Integrated Management Framework for Dynamic Virtual Organisations: Concepts and their Application in the Data Centre

Internacionalización y Sistema Nacional de Innovación argentino: Una perspectiva de tramas productivas: Los casos automotriz y siderúrgico

Modeling Competition and Investment in Liberalized Electricity Markets

Industrial Hubs and Economic Catch-Up: Productive Transformation and Governance (Palgrave Studies in African and Development Economics)

Branding im Industriebau am Beispiel der Automobilfertigung: Eine gebäudetypologische Betrachtung

Personalized City Tours: An Extension of the OGC® OpenLocation Specification

Deindustrialisation in Twentieth-Century Europe: The Northwest of Italy and the Ruhr Region in Comparison (Palgrave Studies in the History of Social Movements)

Deindustrialisation in Twentieth-Century Europe: The Northwest of Italy and the Ruhr Region in Comparison (Palgrave Studies in the History of Social Movements)

Transparenzorientierte Informationssysteme komplexer Dienstleistungen: Bedeutung ratingbasierter Rankingangaben im Nutzungszyklus des primären Dienstleistungsnutzers im Hochschulwesen

Fashion Marketing in Emerging Economies Volume II - Palgrave Studies