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VDM Verlag Consumer Behavior in Retailing : An Indian Perpesctive

Name: Consumer Behavior in Retailing : An Indian Perpesctive
Brand: VDM Verlag
Price: 109.0 GBP
Availability: InStock

Call Centre Management

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Description

This book focuses on how different factors contribute in shaping consumers perceptions about organized retail stores and to identify factors affecting consumers’ attitude towards organized retail stores. It also aims to discover motivating factors that attracts consumers to visit organized retail stores. Moreover, it not only intends to identify the factors affecting to consumer buying behavior while shopping at retail stores but also to bring out the preference parameters for shopping at organized retail stores rather than traditional stores. Whether consumers favor opening of such organized retail stores or not is also one of the research objective. Finally, the book brings out the areas of improvements for organized retail stores and suggests competent and innovative strategies for retail stores.

Product Specifications

Brand: VDM Verlag
Format: paperback
ASIN: 3639710169
Category: Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain: Amazon UK
Publication Date: 18 June 2014
Listed Since: 13 July 2014

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It has never been this cheap. We have no record of a lower price.

VDM Verlag Consumer Behavior in Retailing : An Indian Perpesctive

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Price Distribution

Price Analysis

Description

Product Specifications

Barcode

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