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VDM Verlag A COMMUNITY RELATIONS MODEL: FOR THE TOURISM INDUSTRY

Name: A COMMUNITY RELATIONS MODEL: FOR THE TOURISM INDUSTRY
Brand: VDM Verlag
Price: 69.0 GBP
Availability: InStock

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Description

The primary goal of this book was to construct and test a Community Relations Model (CRM) that may be implemented by policy makers, tourism planners and managers as they develop tourism policies and manage the social impacts of tourism. Five objectives were derived from the primary research goal. The first objective was to analyse the social impacts of tourism. This was achieved by examining the theoretical perspectives, framework and models for assessing host community perceptions of social impacts of tourism. The second objective was to analyse the role of the community. The community should actively participate in tourism management by seeking partnership opportunities with the established private tourism sector, voluntary groups and NGO's. The third objective was to determine the components to be used in order to develop and test the CRM. The components were found to be the relationship between the role of government, the role of private sector, community awareness, community involvement, positive impacts and negative impacts of tourism. The fourth objective was to construct and test the CRM based on an empirical investigations.

Product Specifications

Brand: VDM Verlag
Format: paperback
ASIN: 3639343603
Category: Books > Subjects > Politics, Philosophy & Social Sciences > Social Sciences > Sociology > Reference
Domain: Amazon UK
Release Date: 29 March 2011
Listed Since: 30 March 2011

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VDM Verlag A COMMUNITY RELATIONS MODEL: FOR THE TOURISM INDUSTRY

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It has never been this cheap. We have no record of a lower price.

VDM Verlag A COMMUNITY RELATIONS MODEL: FOR THE TOURISM INDUSTRY

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Description

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