£62.90

Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften Internationale Strategische Allianzen Mittelstaendischer Unternehmen: Eine Theoretische Und Empirische Analyse: 2318 (Europaeische Hochschulschriften / European University Studie)

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£62.90 £53.50 £55.55 £57.60 £59.65 £61.70 £63.75 26 April 2026 14 May 2026 01 June 2026 19 June 2026 08 July 2026

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Description

Im Zuge der fortschreitenden Internationalisierung gewinnen kooperative Wettbewerbsstrategien zunehmend an Bedeutung. Den sogenannten Strategischen Allianzen als intensiver Form zwischenbetrieblicher Zusammenarbeit wird dabei besondere Erfolgsrelevanz beigemessen. Die vorliegende Arbeit erweitert die wettbewerbsstrategische Diskussion um die mittelstandsorientierte Perspektive. Basierend auf einer breit angelegten theoretischen Analyse wird ein eigenständiges Modell zur Erklärung Internationaler Strategischer Allianzen im Mittelstand entwickelt. Die mit Hilfe dieses transaktionskostentheoretisch orientierten Modells generierten Wirkungshypothesen wurden in einer empirischen Studie getestet. Dabei konnten umfangreiche Erkenntnisse über die Ausprägungen und die Erfolgsrelevanzen von Internationalen Strategischen Allianzen des deutschen Mittelstandes gewonnen werden.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
01 August 1998
Listed Since
11 April 2008

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