£109.99

MACMILLAN Storytelling and Consumer Brand Relationships: The Importance of Narratives in Brand Management

Name: Storytelling and Consumer Brand Relationships: The Importance of Narratives in Brand Management
Brand: MACMILLAN
Price: 109.99 GBP
Availability: InStock

Branding & Logo Design

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Product Specifications

Brand: MACMILLAN
Format: hardcover
ASIN: 3032251222
Category: Books > Subjects > Arts & Photography > Graphic Arts > Commercial > Branding & Logo Design
Domain: Amazon UK
Release Date: 27 June 2026
Listed Since: 20 March 2026

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MACMILLAN Storytelling and Consumer Brand Relationships: The Importance of Narratives in Brand Management

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