Nation Branding in Modern History: 9 (Explorations in Culture and International History) - Image 1

£64.23

Berghahn Books Nation Branding in Modern History: 9 (Explorations in Culture and International History)

Name: Nation Branding in Modern History: 9 (Explorations in Culture and International History)
Brand: Berghahn Books
Price: 66.91 GBP
Availability: InStock

Business & Economic History

Price History & Forecast

Last 6 days • 6 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 6 days • 3 price levels

Days at Price

Current Price

Price Analysis

Most common price: £66 (3 days, 50.0%)

Price range: £64 - £67

Price levels: 3 different prices over 6 days

Description

A relatively recent coinage within international relations, "nation branding" designates the process of highlighting a country's positive characteristics for promotional purposes, using techniques similar to those employed in marketing and public relations. Nation Branding in Modern History takes an innovative approach to illuminating this contested concept, drawing on fascinating case studies in the United States, China, Poland, Suriname, and many other countries, from the nineteenth century to the present. It supplements these empirical contributions with a series of historiographical essays and analyses of key primary documents, making for a rich and multivalent investigation into the nexus of cultural marketing, self-representation, and political power.

Product Specifications

Brand: Berghahn Books
Format: library
ASIN: 1785339230
Category: Books > Subjects > Business, Finance & Law > Biographies & Histories > Business & Economic History
Domain: Amazon UK
Release Date: 24 August 2018
Listed Since: 13 February 2018

Barcode

No barcode data available

Berghahn Books Nation Branding in Modern History: 9 (Explorations in Culture and International History)

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Handbook of Research on Future Policies and Strategies for Nation Branding (Advances in Marketing, Customer Relationship Management, and E-services)

Branding Post-Communist Nations: Marketizing National Identities in the “New” Europe (Routledge Research in Cultural and Media Studies)

Nation Branding: Concepts, Issues, Practice

Narrating the Nation: Representations in History, Media and the Arts: 11 (Making Sense of History, 11)

The Nation, Europe, and the World: Textbooks and Curricula in Transition

Cool Nations: Media and the Social Imaginary of the Branded Country (Routledge Advances in Sociology)

Gendered Nations: Nationalisms and Gender Order in the Long Nineteenth Century

Branding the Nation, the Place, the Product (Routledge Studies in Human Geography)

Nation Branding, Public Relations and Soft Power: Corporatising Poland (Routledge New Directions in PR & Communication Research)

Nation Branding, Public Relations and Soft Power: Corporatising Poland (Routledge New Directions in PR & Communication Research)

Research Companion to Language and Country Branding (Routledge Studies in Language and Identity)

Shaping International Public Opinion: A Model for Nation Branding and Public Diplomacy

Nationalism and the Economy - Central European University Press

Routledge - Nation Building in Comparative Contexts Book

Popular Geopolitics and Nation Branding in the Post-Soviet Realm (Routledge Research in Place, Space and Politics)

Nation-branding in Practice: The Politics of Promoting Sports, Cities and Universities in Kazakhstan and Qatar (Interventions)

Culture and International History: 1 (Explorations in Culture and International History, 1)

Routledge Product-Country Images - International Marketing Book

Routledge Product-Country Images - International Marketing Book

Routledge - Political Culture and the Making of Modern Nation-States

Routledge Cultural Nationalism in Contemporary China - Book

Patriotic History and the (Re)Nationalization of Memory

Designing Worlds: National Design Histories in an Age of Globalization: 24 (Making Sense of History, 24)

Research Handbook on Nationalism