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£57.41

CQ Press Entrepreneurial Journalism: How to Build What's Next for News

Name: Entrepreneurial Journalism: How to Build What's Next for News
Brand: CQ Press
Price: 57.41 GBP
Availability: InStock

9781608714209

Journalism

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Description

Entrepreneurial Journalism will inspire you with what's possible and show you the mechanics behind building a business. Working through eight clear and concise stages, you'll explore the secrets of successful news startups (including how they're making money) and learn how to be an upstart yourself, building an innovative and sustainable news business from scratch. Each chapter starts with a real entrepreneur's experience, teasing out how savvy and opportunistic journalists found their way to success. Mark Briggs then helps you size up the market, harness technology, turn your idea into a product or service, explore revenue streams, estimate costs, and launch. "Build Your Business" action items at the end of each chapter get you thinking through each step of your business plan.

Product Specifications

Brand: CQ Press
Model: 9781608714209
Format: paperback
ASIN: 1608714209
Category: Books > Subjects > Reference > Writing > Journalism
Domain: Amazon UK
Release Date: 12 October 2011
Listed Since: 28 June 2011

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CQ Press Entrepreneurial Journalism: How to Build What's Next for News

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