The Entrepreneurial Journalist's Toolkit: Manage Your Media - Image 1

£45.99

Routledge The Entrepreneurial Journalist's Toolkit: Manage Your Media

Name: Carolina Herrera Her 0169
Brand: Routledge
Price: 45.99 GBP
Availability: InStock

Entrepreneurship

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Description

Today’s journalism and communication students need the tools to develop and maintain their own media businesses and freelance careers. In addition to mastering the basics of converged journalism practice, they need training in business entrepreneurship, mass communication and business law, and career and reputation management. The Entrepreneurial Journalist's Toolkit provides a solid foundation of multimedia journalism and also teaches readers to create solid business plans and develop funding proposals while maintaining high legal and ethical standards. This book details the process of pitching and working with clients, managing multi-platform communication campaigns to maximize reach, keeping the books, and filing taxes. It is provides everything a new or experienced journalist needs to get started as a media entrepreneur.

Product Specifications

Brand: Routledge
Format: paperback
ASIN: 1138816485
Category: Books > Subjects > Business, Finance & Law > Business Development & Entrepreneurship > Entrepreneurship
Domain: Amazon UK
Release Date: 27 March 2015
Listed Since: 19 September 2014

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Routledge The Entrepreneurial Journalist's Toolkit: Manage Your Media

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