£101.76

Sage Publications Cases in Alliance Management: Building Successful Alliances (The Ivey Casebook Series)

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Description

Drawn from best practices, this casebook provides a practical road map and real-life case studies to help students develop the necessary skills to design, negotiate, and manage domestic and international alliances. Editors Jean-Louis Schaan and Micheál J. Kelly have organized this book around the four major phases in the alliance formation and management process—strategic rationale, partner selection, negotiation, and implementation.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
07 September 2006
Listed Since
02 January 2007

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