£46.86

PEARSON EDUCATION Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition

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£61.37 £31.05 £37.67 £44.28 £50.90 £57.51 £64.13 09 June 2024 15 November 2024 23 April 2025 29 September 2025 08 March 2026

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Description

For courses in Strategic Management and Business Policy. Utilise a strategic management model to learn and apply key concepts Picking up where the popular previous editions left off, Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernises this classic text’s approach to teaching strategy with an emphasis on globalisation, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organisations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford offer a fresh perspective to this extraordinarily well-researched and practically crafted lesson. Also included is a new chapter on global strategy.

Key Features

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Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
21 November 2017
Listed Since
25 June 2017

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