£74.99

PEARSON EDUCATION Technology Strategy for Managers and Entrepreneurs: Pearson New International Edition

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£74.99 £21.21 £32.94 £44.68 £56.41 £68.15 £79.88 09 June 2024 04 November 2024 02 April 2025 29 August 2025 25 January 2026

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15 days 44 days 68 days 469 days · current 0 117 235 352 469 £26-36 £36-46 £55-65 £65-75 Days at Price

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Price range: £26 - £75

Price levels: 4 price ranges over 596 days

Description

For undergraduate and graduate courses in technology strategy, management of innovation and technology, technology entrepreneurship, and engineering management. This book emphasizes how the future manager or entrepreneur can use strategic management of innovation and technology to enhance firm performance. It helps students to understand the process of technological change; the ways that firms come up with innovations; the strategies that firms use to benefit from innovation; and the process of formulating technology strategy.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
01 November 2013
Listed Since
22 October 2013

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