U.S. Media and Elections in Flux: Dynamics and Strategies - Image 1

£136.11

Routledge U.S. Media and Elections in Flux: Dynamics and Strategies

Name: U.S. Media and Elections in Flux: Dynamics and Strategies
Brand: Routledge
Price: 136.11 GBP
Availability: InStock

Reference

This is the usual price. Wait for it to drop, or tell us your number.

£136 today · usual range £0–£0 · best ever £115

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 596 days • 596 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 596 days • 8 price levels

Days at Price

Current Price

Price Analysis

Most common price: £119 (260 days, 43.6%)

Price range: £115 - £137

Price levels: 8 different prices over 596 days

Description

Paid, earned, and social media are all crucial elements of modern electioneering, yet there is a scarcity of supplementary texts for campaigns and election courses that cover all types of media. Equally, media and politics courses cover election-related topics, yet there are few books that cover these subjects comprehensively. This brief and accessible book bridges the gap by discussing media in the context of U.S elections. David A. Jones divides the book into two parts, with the first analyzing the wide array of media outlets citizens use to inform themselves during elections. Jones covers traditional, mainstream news media and opinion/entertainment-based media, as well as new media outlets such as talk shows, blogs, and late-night comedy programs. The second half of the book assesses how campaigns and candidates have adapted to the changing media environment. These chapters focus on earned media strategies, paid media strategies, and social media strategies. Written in a concise and accessible style while including recent scholarly research, the book will appeal to students with its combination of academic rigor and readability. U.S. Media and Elections in Flux will be a useful supplementary textbook for courses on campaigns and elections, media and politics, and American introductory politics.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138777293
Category: Books > Subjects > Reference
Domain: Amazon UK
Release Date: 23 March 2016
Listed Since: 07 September 2015

Barcode

No barcode data available

Routledge U.S. Media and Elections in Flux: Dynamics and Strategies

This is the usual price. Wait for it to drop, or tell us your number.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Buying Reality: Political Ads, Money, and Local Television News (Donald McGannon Communication Research Center's Everett C. Parker Book Series)

The Dynamics of Political Communication: Media and Politics in a Digital Age

Routledge - Political Marketing in the United States

The Media and Elections: A Handbook and Comparative Study (European Institute for the Media Series)

Political Marketing in the United States

Mass Media and American Politics

Social Media and Election Campaigns: Key Tendencies and Ways Forward

Social Media and Elections in Africa, Volume 1: Theoretical Perspectives and Election Campaigns

Global Political Campaigning: A Worldwide Analysis of Campaign Professionals and Their Practices (Praeger Series in Political Communication)

The Routledge Handbook of Political Campaigning (Routledge International Handbooks)

Routledge - Social Media Campaigning in Europe - Academic Book

Election Campaigning in East and Southeast Asia: Globalization of Political Marketing

Inside Political Campaigns: Theory and Practice (Praeger Series in Political Communication)

Network Propaganda: Manipulation, Disinformation, and Radicalization in American Politics

The Politics of Technology in Latin America (Volume 2): Digital Media, Daily Life and Public Engagement (Emerging Technologies, Ethics and International Affairs)

Elections and Voters in Britain

The Internet and National Elections: A Comparative Study of Web Campaigning (Routledge Research in Political Communication)

Campaigns and Elections: Contemporary Case Studies

Political Marketing:: Theoretical and Strategic Foundations

Communication in the 2008 U.S. Election: Digital Natives Elect a President: 20 (Frontiers in Political Communication)

Multimedia Journalism: A Practical Guide

The Routledge Companion to Media Disinformation and Populism (Routledge Media and Cultural Studies Companions)

Routledge Fox News and American Politics - Political Psychology

Media and Public Policy (Praeger Political Communication)