Everyday Media Culture in Africa: Audiences and Users (Routledge Advances in Internationalizing Media Studies) - Image 1

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Routledge Everyday Media Culture in Africa: Audiences and Users (Routledge Advances in Internationalizing Media Studies)

Name: Everyday Media Culture in Africa: Audiences and Users (Routledge Advances in Internationalizing Media Studies)
Brand: Routledge
Price: 145.3 GBP
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Anthropology & Sociology

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Description

African audiences and users are rapidly gaining in importance and increasingly targeted by global media companies, social media platforms and mobile phone operators. This is the first edited volume that addresses the everyday lived experiences of Africans in their interaction with different kinds of media: old and new, state and private, elite and popular, global and national, material and virtual. So far, the bulk of academic research on media and communication in Africa has studied media through the lens of media-state relations, thereby adopting liberal democracy as the normative ideal and examining the potential contribution of African media to development and democratization. Focusing instead on everyday media culture in a range of African countries, this volume contributes to the broader project of provincializing and decolonizing audience and internet studies.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138202843
Category: Books > Subjects > Biography > Medical, Legal & Social Sciences > Anthropology & Sociology
Domain: Amazon UK
Release Date: 19 December 2016
Listed Since: 14 May 2016

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Routledge Everyday Media Culture in Africa: Audiences and Users (Routledge Advances in Internationalizing Media Studies)

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