£171.99

This is the most expensive it has ever been. Walk away.

£172 today · previous high £172 · all-time low £147

Routledge Content is King

Amazon

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 82 days · 82 data points (no recent data)

Historical
Generating forecast…
£171.99 £144.78 £150.71 £156.65 £162.59 £168.53 £174.46 25 July 2026 14 August 2026 03 September 2026 23 September 2026 14 October 2026
View at Amazon ↗

Price data last checked 9 day(s) ago - will refresh soon

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↑ Price chart
when this has been cheap or pricey
↑ Forecast
where the price is heading next
↓ Statistics
all-time high & low, recent range
↑ Price alert
name your number, we'll email you

Price Distribution

Price distribution over 82 days • 3 price levels

Days at Price
Current Price
3 days 14 days 65 days · current 0 16 33 49 65 £147 £155 £172 Days at Price

Price Analysis

Most common price: £172 (65 days, 79.3%)

Price range: £147 - £172

Price levels: 3 different prices over 82 days

Description
A growing number of information providers are now online, and as a result being able to produce copy that is suitable for an online readership is of increasing importance. In this text the basic principles of copywriting are covered, along with more specific guidance on writing for online sources. The differences between writing for online and offline are highlighted to enable the reader to distinguish between the two and consequently write the best form of copy for the end source. Different sources of online content require different approaches, and therefore the author takes a structured approach, taking each of these channels in turn, for example writing for web sites, writing for email, ezines and newsletters, writing for search engines, and writing for online ads. By approaching each topic individually, specific guidance is provided enabling the reader to be properly equipped with the tools required to write the most appropriate copy for the task in hand.

Product Specifications
Brand
Routledge
Format
hardcover
ASIN
1138150584
Category
Books > Subjects > Business, Finance & Law > E-Commerce > E-business
Domain
Amazon UK
Release Date
19 August 2016
Listed Since
14 July 2016

Barcode

No barcode data available

Similar Products You Might Like

Content Is King - Writing and Editing Online
99% match

Content Is King - Writing and Editing Online

Routledge

£27.31 10 Sep 2026
The Complete Copywriter: The Definitive Guide to Marketing with Words
96% match

The Complete Copywriter: The Definitive Guide to Marketing with Words

Kogan Page

£58.69 23 Sep 2026
Digital Content Marketing: Creating Value in Practice
95% match

Digital Content Marketing: Creating Value in Practice

Routledge

£141.09 18 Aug 2026
Content Marketing Strategy: Harness the Power of Your Brand’s Voice
95% match

Content Marketing Strategy: Harness the Power of Your Brand’s Voice

Kogan Page

£69.15 21 Aug 2026
Digital Content Marketing: Creating Value in Practice
95% match

Digital Content Marketing: Creating Value in Practice

Routledge

£38.62 09 Sep 2026
Copywriting: How to Become an Ace Copywriter?: Copywriting Master Class for Beginners
95% match

Copywriting: How to Become an Ace Copywriter?: Copywriting Master Class for Beginners

CREATESPACE

£186.46 26 Sep 2026
Content Strategy: A How-to Guide (ATTW Series in Technical and Professional Communication)
95% match

Content Strategy: A How-to Guide (ATTW Series in Technical and Professional Communication)

Routledge

£119.57 11 Sep 2026
Gabay's Copywriters' Compendium: The Definitive Creative Writer's Guide
95% match

Gabay's Copywriters' Compendium: The Definitive Creative Writer's Guide

Routledge

£37.54 03 Oct 2026
Gabay's Copywriters' Compendium - Creative Writing Guide
95% match

Gabay's Copywriters' Compendium - Creative Writing Guide

Routledge

£145.00 11 Oct 2026
Readercentric Writing for Digital Media: Theory and Practice (Baywood's Technical Communications)
94% match

Readercentric Writing for Digital Media: Theory and Practice (Baywood's Technical Communications)

Routledge

£98.90 12 Aug 2026
Strategic Content Marketing: Creating Effective Content in Practice
94% match

Strategic Content Marketing: Creating Effective Content in Practice

Routledge

£35.99 03 Oct 2026
Valuable Content Marketing: How to Make Quality Content Your Key to Success
94% match

Valuable Content Marketing: How to Make Quality Content Your Key to Success

Kogan Page

Price unavailable
High-Impact Content Marketing: Strategies to Make Your Content Intentional, Engaging and Effective
94% match

High-Impact Content Marketing: Strategies to Make Your Content Intentional, Engaging and Effective

Kogan Page

£71.20 26 Sep 2026
Persuasive Copywriting: Cut Through the Noise and Communicate With Impact
94% match

Persuasive Copywriting: Cut Through the Noise and Communicate With Impact

Kogan Page

£70.11 08 Oct 2026
Creative Writing (Teach Yourself Your Evening Class)
94% match

Creative Writing (Teach Yourself Your Evening Class)

Teach Yourself

£49.99 11 Sep 2026
Writing for the Internet: A Guide to Real Communication in Virtual Space
94% match

Writing for the Internet: A Guide to Real Communication in Virtual Space

Bloomsbury

£31.24 01 Oct 2026
Content Management: Bridging the Gap Between Theory and Practice (Baywood's Technical Communications)
94% match

Content Management: Bridging the Gap Between Theory and Practice (Baywood's Technical Communications)

Routledge

£57.64 23 Sep 2026
Content Management: Bridging the Gap Between Theory and Practice (Baywood's Technical Communications)
94% match

Content Management: Bridging the Gap Between Theory and Practice (Baywood's Technical Communications)

Routledge

£163.30 25 Sep 2026
Creative Writing: A Workbook with Readings
94% match

Creative Writing: A Workbook with Readings

Routledge

£132.92 13 Oct 2026
The Psychology of Creative Writing
94% match

The Psychology of Creative Writing

Cambridge University Press

£94.69 19 Sep 2026
A Writer's Craft: Multi-Genre Creative Writing
94% match

A Writer's Craft: Multi-Genre Creative Writing

Red Globe Press

£64.58 17 Sep 2026
Wiley A Companion to Creative Writing - Blackwell Literature
94% match

Wiley A Companion to Creative Writing - Blackwell Literature

Wiley

£119.99 11 Aug 2026
100 Creative Writing Activities to Promote Positive Thinking
94% match

100 Creative Writing Activities to Promote Positive Thinking

Routledge

£51.99 18 Sep 2026
Chinese Creative Writing Studies
94% match

Chinese Creative Writing Studies

Springer

£95.15 12 Aug 2026