Enterprise-Wide Strategic Management: Achieving Sustainable Success through Leadership, Strategies, and Value Creation - Image 1

£58.20

Cambridge University Press Enterprise-Wide Strategic Management: Achieving Sustainable Success through Leadership, Strategies, and Value Creation

Name: Enterprise-Wide Strategic Management: Achieving Sustainable Success through Leadership, Strategies, and Value Creation
Brand: Cambridge University Press
Price: 58.2 GBP
Availability: InStock

Leadership

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Description

In today's highly competitive and dynamic business environments, corporations can no longer afford to rely on the static strategic management constructs of the past. Enterprise-wide Strategic Management is a leading-edge work that shows how business leaders can take better advantage of their opportunities by taking a broader perspective of the world in which they operate. David Rainey advocates a holistic approach to the business environment, arguing that managers must work with all stakeholders, both internal and external, to create long-term success. Including numerous case studies featuring global corporations and small- and medium-sized enterprises (SMEs), the book provides guidance and support in formulating, developing, and implementing business strategies and action plans. It also includes advice on how to develop and deploy strategic management systems, management constructs, and organizational structures. This gives executives, strategic leaders, professionals, and practitioners the tools they need to create value and achieve sustainable success.

Product Specifications

Brand: Cambridge University Press
Format: hardcover
ASIN: 0521769809
Category: Books > Subjects > Business, Finance & Law > Management > Management Skills > Leadership
Domain: Amazon UK
Release Date: 03 December 2009
Listed Since: 09 March 2009

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Cambridge University Press Enterprise-Wide Strategic Management: Achieving Sustainable Success through Leadership, Strategies, and Value Creation

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