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Wiley-Blackwell The Handbook of Media and Mass Communication Theory, 2 Volume Set (Handbooks in Communication and Media)

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Description

The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. Focuses on all aspects of current and classic theories and practices relating to media and mass communication Includes essays from a variety of global contexts, from Asia and the Middle East to the Americas Gives niche theories new life in several essays that use them to illuminate their application in specific contexts Features coverage of a wide variety of theoretical perspectives Pays close attention to the use of theory in understanding new communication contexts, such as social media 2 Volumes

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
25 April 2014
Listed Since
02 May 2013

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