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Routledge The Economics of Sports Broadcasting

Name: The Economics of Sports Broadcasting
Brand: Routledge
Price: 62.9 GBP
Availability: InStock

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Description

Sports now constitute one of the most valuable forms of broadcast entertainment in today’s lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governing sports broadcasting means that the financial economy of this area has many unique features. The Economics of Sports Broadcasting provides an accessible, detailed introduction to all aspects of economics in this fascinating area. The book contains a wealth of textbook features and has been written and designed to facilitate student learning. It includes: questions of ownership, trade and commodity in sport the historical context for contemporary sports broadcasting the key players – viewers, TV channels, sponsors, clubs, event owners and authorities the regulations governing televised sport the international context for broadcast sport competition and game theory in sports broadcasting sports broadcasting’s changing landscape of ownership and supply channels. This book will be useful for courses in media and broadcasting, economics, sport management and sports development.

Product Specifications

Brand: Routledge
Format: paperback
ASIN: 0415357802
Category: Books > Subjects > Arts & Photography > Television
Domain: Amazon UK
Release Date: 04 June 2007
Listed Since: 03 January 2007

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Routledge The Economics of Sports Broadcasting

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