Corporate and Organizational Identities: Integrating Strategy, Marketing, Communication and Organizational Perspective - Image 1

£174.29

Routledge Corporate and Organizational Identities: Integrating Strategy, Marketing, Communication and Organizational Perspective

Name: Corporate and Organizational Identities: Integrating Strategy, Marketing, Communication and Organizational Perspective
Brand: Routledge
Price: 174.29 GBP
Availability: InStock

Organisational Theory & Behaviour

It has never been this cheap. We have no record of a lower price.

£174 today · cheaper than every other day in the last 3 months

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 72 days · 72 data points (no recent data)

Historical

Generating forecast…

Price Distribution

Price distribution over 72 days • 1 price levels

Days at Price

Price Analysis

Most common price: £174 (72 days, 100.0%)

Price range: £174 - £174

Price levels: 1 different prices over 72 days

Description

This edited book is devoted to an issue of increasing importance in management theory and practice-organizational identity. The concept of organizational identity has received attention in many disciplines such as strategic management, marketing, communication and public relations and organization theory. In practice a number of consultancy firms have specialized in identity management, while a number of academic conferences with a special focus on identity has developed. As globalisation of business and of organizations of all kinds become the norm rather than the exception, issues of collective identities take on a strategic importance. There has been, however, very little integration among the various disciplines and practices, resulting in conflicting definitions, and little cumulative research. The aim of Organizational Identities is to further understanding about collective identities by bringing together contributions from various management disciplines. To this end, the editors have developed an integrative framework - the five-facet framework - that allows articulation of contributions from disciplines as diverse as strategic management, organization theory, marketing and communication. Sixteen scholars from Europe and the US have contributed nine chapters that explore various aspects of collective identities using this five-facet framework. The result is the first book to bring together contributions from various fields and integrate them into a single conceptual framework. The book will be useful both for academics and for practitioners. It includes a balance of theoretical and empirical chapters, and presents original empirical data drawn from field research in a variety of settings.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0415282047
Category: Books > Subjects > Business, Finance & Law > Management > Organisational Theory & Behaviour
Domain: Amazon UK
Release Date: 18 July 2002
Listed Since: 09 February 2007

Barcode

No barcode data available

Routledge Corporate and Organizational Identities: Integrating Strategy, Marketing, Communication and Organizational Perspective

It has never been this cheap. We have no record of a lower price.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Understanding Identity and Organizations

Handbook of Research Methods for Studying Identity In and Around Organizations: Usual Suspects and Beyond

Exploring Positive Identities and Organizations: Building a Theoretical and Research Foundation (Organization and Management Series)

Exploring Positive Identities and Organizations: Building a Theoretical and Research Foundation (Organization and Management Series)

Identity Issues in Groups: 5 (Research on Managing Groups and Teams, 5)

Routledge Organization and Identity: Business Studies Book

Social Identity Processes in Organizational Contexts

Social Identity Processes in Organizational Contexts

Identity Flexibility During Adulthood: Perspectives in Adult Development

Sage Publications Social Selves: Theories of Self and Society

Emotions and Identity: 13 (Research on Emotion in Organizations, 13)

Organisational Identity and Self-Transformation: An Autopoietic Perspective

Self and Social Identity in Educational Contexts

Identity, 4-vol. set (Critical Concepts in Sociology)

The Cambridge Handbook of Identity (Cambridge Handbooks in Psychology)

Communication, Meaning, and Identity: Moving Toward Discovery

Power and Identity: Perspectives from the social sciences (Current Issues in Social Psychology)

Identity: A Reader (Published in association with The Open University)

Psychology and Politics: A Social Identity Perspective (Routledge Monographs in Behavioural Science)

Cultures in Organizations: Three Perspectives

Continuum - The Sociolinguistics of Identity Book

Professional Identities: Policy and Practice in Business and Bureaucracy: 3 (Social Identities, 3)