Technology and Workflows for Multiple Channel Content Distribution: Infrastructure implementation strategies for converged production (Focal Press Media Technology Professional) - Image 1

£72.13

Routledge Technology and Workflows for Multiple Channel Content Distribution: Infrastructure implementation strategies for converged production (Focal Press Media Technology Professional)

Name: Technology and Workflows for Multiple Channel Content Distribution: Infrastructure implementation strategies for converged production (Focal Press Media Technology Professional)
Brand: Routledge
Price: 68.44 GBP
Availability: InStock

Communication

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Description

This book addresses the emergence of multi-channel broadcasting. Televisions, PCs, handheld and mobile reception devices now all receive content hat was once solely distributed by broadcast TV. No book currently on the market addresses the production infrastructure necessary to efficiently produce content for multi-channel delivery to a variety of reception platforms/devices. Readers will acquire an overview of not just the technology, but processes that impact the creative process and new cross-platform advertising sale/buy model.

Product Specifications

Brand: Routledge
Format: paperback
ASIN: 0240811720
Category: Books > Subjects > Reference > Words, Language & Grammar > Communication
Domain: Amazon UK
Release Date: 07 May 2009
Listed Since: 17 November 2008

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Routledge Technology and Workflows for Multiple Channel Content Distribution: Infrastructure implementation strategies for converged production (Focal Press Media Technology Professional)

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