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Oxford University Press The Management of Innovation

Name: The Management of Innovation
Brand: Oxford University Press

Economics

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First published in 1961, The Management of Innovation is a business classic: one of the most influential books about business organizations ever published. Challenging the received wisdom that there is "one best way" to manage, it sounded the death knell of classical management theory and provided something lasting in its place: a way of looking at organizations that allowed for different contexts, different markets, and different rates of technological change. The book's famous typology of organizations as mechanistic vs. organic has proved timeless, as relevant today as more than thirty years ago. This edition includes a new preface by Tom Burns that situates the work in its historical and current contexts and offers his reflections, years later, on the ideas that changed the way people thought about organizations.

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The Management of Innovation

Product type: ABIS BOOK

Brand: Oxford University Press

Product Specifications

Brand: Oxford University Press
Format: paperback
ASIN: 0198288786
Category: Books > Subjects > Business, Finance & Law > Economics
Domain: Amazon UK
Release Date: 15 December 1994
Listed Since: 06 February 2007

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Oxford University Press The Management of Innovation

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