International Business: A Competitiveness Approach - Image 1

£50.99

PEARSON EDUCATION International Business: A Competitiveness Approach

Name: International Business: A Competitiveness Approach
Brand: PEARSON EDUCATION
Price: 50.99 GBP
Availability: InStock

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Description

Appropriate for undergraduate and postgraduate students of International Business, International Marketing and International Business Strategy. This textbook deals with the essentials of late- twentieth century international business dynamics. These business dynamics are epitomised by the competing activities of multinational corporations - uniquely late-twentieth century organisations - as they manoeuvre within industrial sectors and between factor markets contesting to achieve and maintain competitiveness.

Product Specifications

Brand: PEARSON EDUCATION
Format: Paperback
ASIN: 013032146X
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 06 June 2001
Listed Since: 16 December 2006

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PEARSON EDUCATION International Business: A Competitiveness Approach

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