Transnational Management: Text and Cases: Text, Cases, and Readings in Cross-border Management - Image 1

£41.40

McGraw-Hill Irwin Transnational Management: Text and Cases: Text, Cases, and Readings in Cross-border Management

Name: Transnational Management: Text and Cases: Text, Cases, and Readings in Cross-border Management
Brand: McGraw-Hill Irwin
Price: 41.4 GBP
Availability: InStock

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Description

Transnational Management: Text and Cases, 4e, by Bartlett/Ghoshal/Birkinshaw, combines text material, Harvard and London Business School cases, and readings to present the best of current research and thought on the global business environment. Now in its 4th edition, Julian Birkinshaw joins Bartlett and Ghoshal, recognized as leading scholars on global strategy and organization, as a co-author. Transnational Management focuses on management's challenge associated with developing strategies, designing organizations and managing operations of companies whose activities stretch across national boundaries. Bartlett, Ghoshal and Birkinshaw make a distinction between "Transnational Management" and International or Multinational Management.

Product Specifications

Brand: McGraw-Hill Irwin
Format: hardcover
ASIN: 0072482761
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 01 August 2003
Listed Since: 17 October 2006

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McGraw-Hill Irwin Transnational Management: Text and Cases: Text, Cases, and Readings in Cross-border Management

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