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£52.68

McGraw-Hill Education International Management: Managing in a Diverse and Dynamic Global Environment

Name: International Management: Managing in a Diverse and Dynamic Global Environment
Brand: McGraw-Hill Education
Price: 52.68 GBP
Availability: InStock

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Description

International Management: Managing in a Diverse and Dynamic Global Environment offers a modern perspective of international management rooted in a recognized framework. The framework follows the generally accepted course structure beginning with the macro-environment, then moves to the firm level, and concludes with the individual manager in the international setting. This traditional framework is embellished with modern chapters on collaborative strategies, managing technology and knowledge, and ethics and corporate social responsibilty. Each chapter has several mini-case examples and full-length, comprehensive cases conclude each part.

Product Specifications

Brand: McGraw-Hill Education
Format: hardcover
ASIN: 0072819065
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 16 August 2004
Listed Since: 12 December 2006

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McGraw-Hill Education International Management: Managing in a Diverse and Dynamic Global Environment

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