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£87.10

Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften Visualizing the Web - Online Design Evaluation Book

Name: Visualizing the Web - Online Design Evaluation Book
Brand: Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
Price: 87.1 GBP
Availability: InStock

Business of Art

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Description

Explore the complex world of digital aesthetics with Visualizing the Web: Evaluating Online Design from a Visual Communication Perspective. This book offers a deep look into web page design through the lens of visual communication, an emerging field that combines multiple disciplines to understand how visual messages are created, perceived, and interpreted. By using a transdisciplinary approach, this text examines websites from fresh angles, including metaphorical, cultural, rhetorical, cognitive, and perceptive viewpoints. It provides readers with the tools to evaluate digital spaces using advanced visual vantage points. The content includes a comprehensive introduction followed by eight specialized essays written by visual communication scholars. Additionally, the book features an insightful interview with Hillman Curtis, a leading figure in the field of web page design. This collection is an essential resource for anyone looking to understand the deeper meaning and impact of online visual structures.

Key Features

Analyzes web page design through the lens of visual communication to provide a new way of understanding digital spaces.

Uses a transdisciplinary approach to examine sites from metaphorical, cultural, rhetorical, and cognitive perspectives.

Includes eight scholarly essays that offer expert insights into the creation and interpretation of visual messages.

Features an exclusive interview with renowned web page designer Hillman Curtis for practical industry perspective.

Provides a framework for evaluating how users perceive and interpret visual information on the web.

Product Specifications

Brand: Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
Format: hardcover
ASIN: 1433111446
Category: Books > Subjects > Arts & Photography > Business of Art
Domain: Amazon UK
Release Date: 28 October 2010
Listed Since: 27 September 2010

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Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften Visualizing the Web - Online Design Evaluation Book

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