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Strategy in the 21st Century, 2nd Edition - Management Book

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Description

Strategy in the 21st Century, Second Edition: A Practical Strategic Management Process offers a deep look into the evolution of organizational leadership. While many large and profitable firms treat strategic management as a luxury, this book addresses the reality of modern business needs. For decades, executive attention has stayed focused on functional areas like marketing, finance, operations, and technology. This includes recent shifts toward digital transformation, data, and the use of Artificial Intelligence. Instead of focusing only on incremental improvements to existing systems, this text addresses the need for a strategically aligned organization. It moves beyond the standard focus on functional management to provide a practical process for navigating the complexities of the current business landscape. Published by Looking Glass Publishing, this second edition serves as a guide for those looking to move beyond simple process improvements toward true strategic capability.

Key Features

Strategy in the 21st Century, Second Edition provides a practical approach to the strategic management process.

This book by Looking Glass Publishing examines the shift from functional management to strategic alignment.

The text covers modern business priorities including digital transformation, data, and Artificial Intelligence.

Learn how to move beyond incremental system improvements to build a more capable organization.

This second edition addresses the management needs of large, growing, and profitable firms.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
15 May 2024
Listed Since
20 May 2024

Barcode

No barcode data available

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