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Sage Publishing Writing Health Communication: Evidence-Based Guide - SAGE

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Description

Leaflets, information sheets and written materials designed to influence people's health-related behaviours often fail to achieve their aims. Writing for Health Communication: An Evidence-Based Guide for Professionals is a practical resource that addresses the core challenges of effective health communication. The guide presents evidence-based guidance on providing information, presenting persuasive messages, designing easy-to-use written text, and changing behaviour. This book from SAGE Publishing helps professionals understand how people read and process health information, enabling them to create written materials that actually work. Whether you're developing patient leaflets, public health campaigns, or educational resources, this evidence-based approach provides the foundation needed to make your communications more effective and impactful.

Key Features

Writing for Health Communication covers how people read and process health information to improve material design and effectiveness.

The guide provides evidence-based strategies for creating persuasive health messages that influence behaviour and drive real results.

SAGE Publishing's book includes practical techniques for making written text easy to use and accessible to diverse audiences.

This professional guide addresses the key reasons health communication materials fail and offers solutions to improve outcomes.

The book combines evidence-based research with practical applications for creating effective leaflets, information sheets and written resources.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
16 December 2011
Listed Since
23 May 2008

Barcode

No barcode data available

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