£122.00

Sage Publications - Applying Innovation - Management Guide

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Description

Innovation serves as a primary force for creating and sustaining organizational growth. In a competitive market, the ability to implement effective innovation can determine whether a company leads with a new product, process, or service, or simply follows the pack. This book provides a step-by-step approach to applying high-impact innovation principles within any organization. Applying Innovation helps transform mediocre companies into world leaders. It also helps change ordinary organizations into stimulating environments for employees. By combining key ingredients from multiple disciplines, this guide offers a practical framework for growth. The content covers essential areas including innovation management, strategic planning, performance measurement, creativity, and project management. This resource is designed for professionals looking to drive change and maintain a competitive edge through structured innovation strategies.

Key Features

Provides a step-by-step approach to implementing high-impact innovation principles across various organizational structures.

Offers a framework for using innovation to drive organizational growth and sustain long-term market leadership.

Combines essential knowledge from innovation management and strategic planning to support business development.

Includes methods for performance measurement to track the effectiveness of new processes and services.

Integrates concepts of creativity and project management to help build more stimulating work environments.

Helps organizations move from following industry trends to leading with original products and services.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
04 September 2008
Listed Since
27 December 2007

Barcode

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