£123.86

Sage Publications - Applied Marketing Analytics Using R

Name: Sage Publications - Applied Marketing Analytics Using R
Brand: Sage Publications
Price: 113.03 GBP
Availability: InStock

Managers' Guides to Computing

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Description

Enhance your professional toolkit with Applied Marketing Analytics Using R from Sage Publications. This resource is designed for those looking to navigate the intersection of marketing and data science. By focusing on practical application, this book helps readers understand how to use the R programming language to solve real-world marketing challenges. Whether you are managing e-commerce operations or analyzing consumer trends, this text provides a foundation for data-driven decision making. It is a valuable addition to any collection of business and finance guides, specifically tailored for managers and professionals in the computing and e-commerce sectors. Gain a better understanding of how to leverage statistical tools to improve business outcomes and stay competitive in a digital marketplace.

Key Features

Published by Sage Publications Ltd to ensure high-quality educational content for professional development.

Focuses on the practical use of R for marketing analytics and data-driven business strategies.

Designed for professionals working within the business, finance, and law sectors.

A specialized resource for managers needing to understand computing applications in e-commerce.

Provides a structured approach to applying statistical methods to marketing problems.

Product Specifications

Brand: Sage Publications
Format: hardcover
ASIN: 152976873X
Category: Books > Subjects > Business, Finance & Law > E-Commerce > Managers' Guides to Computing
Domain: Amazon UK
Release Date: 22 August 2023
Listed Since: 06 March 2023

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Sage Publications - Applied Marketing Analytics Using R

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