£123.35

Routledge Strategic Communication at Work: The Impact Paradigm

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Description

Improve your professional influence with Strategic Communication at Work: The Impact Paradigm by Routledge. This book offers a practical approach to mastering all forms of communication, whether you are interacting one-on-one, working within small groups, or addressing large audiences. By following this systematic framework, you can make informed decisions that increase your communication effectiveness and build professional credibility. Author Lennard introduces the IMPACT Paradigm, a single, cohesive framework designed to streamline how you approach strategic interactions. The paradigm covers six essential elements: Intending, Messaging, Presence, Attending, Connecting, and Together. This structured method helps you achieve intended results across various workplace scenarios. By using a unified system, you can move away from fragmented tactics and toward a consistent, reliable method for engaging others and driving successful outcomes in your career.

Key Features

Master various communication settings including one-on-one, small group, and large group interactions to achieve your specific professional goals.

Utilize the IMPACT Paradigm framework to make informed decisions that increase your overall communication effectiveness.

Build and maintain professional credibility through a structured approach to messaging and presence.

Apply a single, unified framework for all strategic communication needs to simplify your professional interactions.

Learn the six core components of the IMPACT model: Intending, Messaging, Presence, Attending, Connecting, and Together.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
26 March 2018
Listed Since
28 October 2016

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