£133.40

Routledge - Social Media in Sport Marketing Textbook

Name: Routledge - Social Media in Sport Marketing Textbook
Brand: Routledge
Price: 133.4 GBP
Availability: InStock

E-business

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Description

In a digital landscape where companies of all sizes use social media for marketing and public relations, understanding how to capitalize on technological advances is essential. Social Media in Sport Marketing provides a direct answer to how sport organizations can best utilize these powerful tools. Written from the perspective of sport professionals, this text offers a thorough exploration of the concepts and tools necessary to succeed in the industry. It addresses the unique opportunities created by the social media phenomenon and helps readers navigate the constant shifts in technology. This book serves as a practical guide for those looking to master digital engagement within the sports sector. By focusing on the specific needs of sport organizations, it provides the knowledge required to turn social media growth into actionable marketing success.

Key Features

Professional perspective written specifically for those working within the sports industry.

Thorough exploration of essential social media concepts and digital marketing tools.

Practical guidance on how sport organizations can capitalize on technological advances.

Direct answers to modern marketing and public relations challenges in the sports sector.

Comprehensive coverage of the social media phenomenon and its impact on sport marketing.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138078166
Category: Books > Subjects > Business, Finance & Law > E-Commerce > E-business
Domain: Amazon UK
Release Date: 30 April 2017
Listed Since: 17 May 2017

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Routledge - Social Media in Sport Marketing Textbook

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