£117.12

Routledge Profiles in Small Business: A Competitive Strategy

Name: Routledge Profiles in Small Business: A Competitive Strategy
Brand: Routledge
Price: 117.12 GBP
Availability: InStock

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Description

Profiles in Small Business: A Competitive Strategy Approach offers a fresh analytical method for studying small firm cases. Published by Routledge, this book uses rich primary source data from modern small businesses to provide a practical look at how they operate in today's market. It bridges the gap between business strategy and industrial organization, providing a framework that grounds small business theory in real-world scenarios. Readers can explore detailed profiles of diverse small businesses to see how they achieve competitive advantage. The text looks at both extended rivalry and financial structure, offering a comprehensive view of the small business landscape. This volume is an excellent resource for those looking to understand the mechanics of success in smaller enterprises. For those seeking even deeper analysis, this book has a companion volume, Small Business Enterprise by Gavin Reid, also published by Routledge.

Key Features

Uses rich primary source data collected from modern small businesses to ensure the information is based on real-world evidence.

Combines elements of business strategy and industrial organization to provide a multi-dimensional view of small firm operations.

Provides detailed profiles on diverse small businesses to illustrate different paths to success in various sectors.

Explains how successful small businesses achieve competitive advantage through practical strategic applications.

Examines both extended rivalry and financial structure to give a complete picture of the business environment.

Helps ground small business theory in reality by applying academic concepts to actual business case studies.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0415098289
Category: Books > Subjects > Business, Finance & Law > Accounting > Specialities > Budgetary & Cost
Domain: Amazon UK
Release Date: 16 December 1993
Listed Since: 09 February 2007

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Routledge Profiles in Small Business: A Competitive Strategy

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