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Routledge Media Tactics in the Long Twentieth Century - Routledge

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Description

Media Tactics in the Long Twentieth Century examines the evolving strategies and practices of media institutions throughout the 1900s, offering critical insights into how communication shaped political, economic, and social landscapes across the modern era. This Routledge Studies volume explores the relationship between media power and twentieth-century history, tracing how journalists, broadcasters, and publishers navigated technological change, regulatory pressures, and shifting public interests. The book combines historical analysis with media theory to reveal the tactical decisions that defined journalism, advertising, and political communication. Essential for scholars of media history, communication studies, and twentieth-century politics, this work provides comprehensive context for understanding how contemporary media strategies developed from earlier institutional practices and technological innovations.

Key Features

Routledge Studies in Media, Communication, and Politics series offering scholarly analysis of media institutional history throughout the twentieth century.

Comprehensive examination of media tactics spanning the entire long twentieth century with focus on strategic decision-making by media institutions.

Explores connections between media practices and broader political, economic, and social developments of the modern era.

Combines historical narrative with media theory to analyse how technology and regulation shaped journalistic and broadcasting strategies.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
08 August 2024
Listed Since
24 April 2024

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