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£142.16
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Routledge Marketing Recorded Music: Digital Era Music Branding Guide
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Most common price: £142 (64 days, 100.0%)
Price range: £142 - £142
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Description
Key Features
Fourth edition fully updated to reflect digital era music marketing practices and contemporary streaming platforms.
Dedicated chapters on emerging media, streaming strategies, and artist branding specific to modern music promotion.
Practical guidance for independent and unsigned artists developing their own marketing and distribution approaches.
International marketing perspectives integrated throughout to address global recorded music industry dynamics.
Companion website includes PowerPoints, quizzes, and lesson plans supporting classroom use and self-study.
Published by Focal Press and Routledge, established publishers specialising in music industry education and professional development.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0367721171
- Domain
- Amazon UK
- Release Date
- 13 June 2022
- Listed Since
- 18 November 2021
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