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Routledge German and Japanese Business in Boom Years - Routledge

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Description

This edited volume provides an in-depth historical examination of American influence on West German and Japanese industry from the 1950s to the 1970s, offering valuable insights into the 'Americanization' debate through a comparative perspective. The book analyzes how both nations adopted and modified American management practices and technological innovations at the micro-economic level, demonstrating the complex interplay between international business models and local adaptation strategies. Ideal for scholars, historians, and business professionals interested in post-war economic development, industrial transformation, and the cross-cultural transfer of business knowledge during the boom years that shaped modern global commerce.

Key Features

Examines American influence on West German and Japanese industry across two decades of post-war economic expansion and transformation.

Provides micro-economic analysis of management and technology adoption patterns in German and Japanese firms during the 1950s to 1970s period.

Part of the Routledge International Studies in Business History series, offering scholarly perspective on comparative industrial development.

Addresses the 'Americanization' phenomenon through historical case studies and detailed examination of business model modifications across different national contexts.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
27 November 2003
Listed Since
09 February 2007

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