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£125.06
Routledge - Gender, Design and Marketing by Gloria Moss
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Description
Key Features
Explores the influence of gender on visual perception and how it affects the way people view products and services.
Draws on research from psychology, design, branding, and communication to provide a well-rounded perspective.
Analyzes the relationship between visual aesthetics, language, and communication in modern marketing.
Offers professional lessons that challenge organizations to rethink their design and branding strategies.
Provides a deep dive into how color, form, and appearance impact consumer perception through a gendered lens.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0566087863
- Domain
- Amazon UK
- Release Date
- 28 May 2009
- Listed Since
- 11 April 2008
Barcode
No barcode data available
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