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Routledge European Business Third Edition - Business Textbook

Amazon

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Description

The third edition of European Business by Routledge provides a deep look into the changing landscape of the European business environment. Published during a period of significant turbulence, this text examines how uncertainty affects the region and how individual member states impact the integration process. This edition explores the connections between Europe and other global regions, including emerging economies. Students can study real-world developments through new case studies covering the rise of the BRICs, the energy crisis, enlargement, and the Euro. Designed with popular pedagogical features, this book helps students understand the diversity and complexity of modern European business operations.

Key Features

The Routledge third edition examines how individual member states affect the integration process and bring diversity to European business.

New material covers the links between Europe and other major global regions, including various emerging economies.

Updated case studies provide insights into the rise of the BRICs, the energy crisis, enlargement, and the Euro.

This textbook retains popular pedagogical features to help students make sense of the unique European business environment.

The content addresses the impact of current turbulence and uncertainty on the European business landscape.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
02 October 2015
Listed Since
12 January 2012

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