£140.13

Routledge Digital Business Models: Perspectives on Monetisation

Name: Routledge Digital Business Models: Perspectives on Monetisation
Brand: Routledge
Price: 131.54 GBP
Availability: InStock

E-commerce

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Description

Master the complexities of revenue generation in the modern economy with Digital Business Models: Perspectives on Monetisation. Part of the Routledge Studies in Innovation, Organizations and Technology series, this book provides a comprehensive look at how businesses generate value in a digital-first world. This text bridges the gap between theory and practice by combining academic insights with real-world business solutions. Readers will explore the specific conditions, methods, and techniques required to monetize business models effectively. The content covers the essential link between monetization strategies and the scalability of business models, helping you understand how to grow your reach. Beyond simple revenue tactics, the book examines the role of digital business ecosystems within the larger process of digital transformation. You will also gain insights into the concept of sharing and how it functions to design innovative models. Whether you are studying innovation or managing digital growth, this book offers a clear framework for navigating the digital economy.

Key Features

Combines theoretical aspects of monetization with practical business solutions for real-world application.

Explores the relationship between monetization strategies and the scalability of various business models.

Examines the role and impact of digital business ecosystems during the digital transformation process.

Provides insight into using sharing concepts to design and implement innovative business models.

Covers the specific methods and techniques necessary for effective monetization in the digital economy.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0367338653
Category: Books > Subjects > Business, Finance & Law > E-Commerce > E-commerce
Domain: Amazon UK
Release Date: 12 October 2020
Listed Since: 18 April 2020

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Routledge Digital Business Models: Perspectives on Monetisation

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