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£127 today · previous high £127 · all-time low £124

Routledge Corporate Planning: A Practical Guide - Routledge Management

Amazon

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£126.65 £123.68 £124.33 £124.98 £125.62 £126.27 £126.92 23 July 2026 04 August 2026 17 August 2026 29 August 2026 11 September 2026
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32 days 19 days · current 0 8 16 24 32 £124 £127 Days at Price

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Most common price: £124 (32 days, 62.7%)

Price range: £124 - £127

Price levels: 2 different prices over 51 days

Description

Originally published in 1968, this foundational work by John Argenti introduces corporate planning as an established management discipline. The guide equips managers with practical strategies to implement corporate planning within their own organisations, providing clear explanations of why the methodology matters, what realistic outcomes to expect, how to initiate the process, and common pitfalls to avoid. Argenti's pioneering contribution shaped British management thinking and remains relevant for modern business leaders seeking to understand systematic planning principles. This title serves students of business studies and management professionals looking to grasp the fundamentals of strategic corporate planning and its application in real-world business environments.

Key Features

John Argenti's seminal work on corporate planning introduces practical methodologies for modern management strategy and organisational development.

The guide explains the core rationale behind corporate planning, helping managers understand why this approach benefits their organisation.

Step-by-step instructions detail how to start implementing corporate planning, enabling managers to begin the process with confidence.

Identifies common pitfalls and mistakes to avoid when introducing corporate planning, saving organisations time and resources.

Originally published in 1968, this Routledge Library Editions volume represents a classic management text suitable for business studies students and professionals alike.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
12 April 2018
Listed Since
08 November 2017

Barcode

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