£136.04

Routledge Consumer Ethnocentrism and Food Market in Poland

Name: Routledge Consumer Ethnocentrism and Food Market in Poland
Brand: Routledge
Price: 136.04 GBP
Availability: InStock

Economics

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Description

Explore the complex relationship between consumer ethnocentrism, country of origin, and marketing strategies in the Polish food market. Published by Routledge as part of the Routledge Studies in Marketing series, this book provides professional insights into economic behaviors and market dynamics. It serves as a specialized resource for those studying business, finance, and law within the context of economics and consumer trends in Poland. This academic work offers a focused look at how national identity and origin perception influence purchasing decisions in the food sector.

Key Features

Part of the Routledge Studies in Marketing series for academic depth.

Published by Routledge to provide professional marketing insights.

Focuses on the food market in Poland for regional economic analysis.

Covers key topics including consumer ethnocentrism and country of origin.

Categorized under Business, Finance and Law for specialized study.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1032269006
Category: Books > Subjects > Business, Finance & Law > Economics
Domain: Amazon UK
Release Date: 06 October 2022
Listed Since: 09 April 2022

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Routledge Consumer Ethnocentrism and Food Market in Poland

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